About Us

Our Philosophy

We create scalable repeatable solutions for every member of your organization.

Our strategy is based on sensitivities, market informed data, performance diagnostics, talent and sales skills assessments, employee evaluations, negotiation training, relationship training, and optimiziing account management.

Our Mission

We help businesses succeed.

Leaders need to know what teams to build, how to motivate them, and where to lead them. Companies need to identify their purpose. Our mission is what drives us to do everything possible to expand potential. We do that by creating innovations that positively impact the communities where we live and work.

Meet Mark Roberts

Mark brings an exceptional background of over 35 years of sales & marketing successes, & leadership. Mark has had senior sales, marketing & training development positions across a wide array of businesses, including The Timken Company, Mobility Works, Gardner Denver, VMI, Pragmatic Marketing, Frito-Lay, & many other industry leaders. With a long history of building, training, coaching, & leading sales teams, the National Association of Sales & Marketing recognized his contributions with The Business Excellence Award. He was recently recognized as one of the Top 50 for his expertise implementing Sales Enablement by Highspot. Mark is also the author of the book Branding Backwards, a keynote speaker, trainer, thought leader on LinkedIn, and his strategic business development blog No Smoke & Mirrors. A graduate of the Executive MBA program at Kent State University, he also completed a management-development program with Harvard Business School. Mark has a passion for continuous personal improvement and helping his clients drive strategic profitable growth. When he’s not serving customers, he actively volunteers in the community. He and his wife Kecia rescue Labradors and help them find their forever homes.

Mark Roberts